Casey Reid — UX/UI Design

Ecommerce Platform

Ecommerce Platform project preview
High-fidelity comps

The Challenge

My Approach

Discovery

Ran contextual inquiry across 12 locations, resulting in validated insights and team alignment.

Exploration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Impact

40% improvement in task completion. Since shipping, we've measured 35% reduction in support volume.

Ecommerce Platform

Shipping quality design requires collaboration and iteration. This piece explores that . The implications matter for teams and organizations.

Key Takeaway

Whether you're shipping a new feature, this mindset resonates.

Account